Sports Viewership 2025

How Gen Z Is Redefining Sports Viewership (Short Clips vs Full Matches)

For decades, sports fans gathered around TV screens to watch full matches, from the first whistle to the last. But...

Alkaline Water & Ionized Drinks: Healthy or Just Hype?

How Gen Z Is Redefining Sports Viewership (Short Clips vs Full Matches)

Why Social Media Gets Love and Startups Get Bans?

“Is the Indian cricket jersey cursed for sponsors — or just the ultimate gamble in advertising?”

Why Gen Z Prefers ChatGPT Over Google ?