Unveiling the Mahindra Thar Earth Edition: A Tribute to the Desert Wilderness


Mahindra has introduced the Mahindra Thar Earth Edition, a special tribute to the majestic Thar desert. This variant boasts a unique design and exclusive features, making it a standout choice for enthusiasts. Let’s explore its key highlights

Exterior Design:
The Mahindra Thar Earth Edition features a unique satin matte beige shade called ‘Desert Fury,’ complemented by dune-inspired decals on the doors. The beige theme extends to the alloy wheels, ORVMs, and grille inserts. Exclusive ‘Earth Edition’ badging and matte-black finish on other badges add to its allure.

Interior Styling:
Inside, the cabin is adorned with beige leatherette upholstery and contrast beige stitching, creating a premium feel. The dune-like embossing on the headrests adds a touch of uniqueness. Beige accents on the steering wheel, door pads, AC vent surrounds, and door panels complete the harmonious interior theme.

Features and Equipment:
The Thar Earth Edition retains the features of the LX trim, including a 7-inch touchscreen system, cruise control, keyless entry, and height-adjustable driver seat. Safety features include dual front airbags, ISOFIX child seat mounts, electronic stability program (ESP), and rear parking sensors.

Power and Performance:
The Mahindra Thar Earth Edition is available with both petrol and diesel engines. The 2-litre turbo-petrol engine delivers 152 PS of power and 300 Nm of torque, while the 2.2-litre diesel engine generates 132 PS of power and 300 Nm of torque. Both engines come mated to a 6-speed manual transmission, with the petrol engine also available with a 6-speed automatic gearbox.

Price and Competition:
Priced between Rs 15.40 lakh and Rs 17.60 lakh (ex-showroom pan-India), the Mahindra Thar Earth Edition competes with the Force Gurkha and the Maruti Jimny, offering a unique blend of style, performance, and off-road capability.

The Mahindra Thar Earth Edition is a testament to Mahindra’s commitment to innovation and design excellence. With its striking design, premium features, and capable performance, it sets a new benchmark in the segment and is sure to appeal to adventure enthusiasts and off-road aficionados alike.

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